He then asks the audience, what kind of car he should call Frank about and actually does a live call. He uses an example of Frank's auto-repair in Alaska, and walks the audience through how Frank can customize his profile to receive relevant calls. Lerman then shows how Yext plans to solve that issue. But if you charge on a pay-per-call basis, businesses end up paying for irrelevant calls. Why it's a great pitch: Lerman immediately presents the problem, which is that local businesses want phone calls and not clicks. Product: Pay-per-action phone calls advertising business that manages and summarizes relevant phone callsįounders: Howard Lerman, Brian Distelburger, Brent Metz Where That's Suspicious Behavior is now: The company won Best Presentation at the Launch Festival and secured a $50,000 investment pledge from MailChimp, an email-newsletter company that sponsored the conference. While walking the audience through the app, Kidd points out that you can also hit the "Red pin (for) aggressive begging, which is appropriate for today." That's when she shows her solution, the That's Suspicious Behavior mobile app. But it also helped to have some humor. Authorities knew but the victims didn't know. She mentions that within four weeks in a three-block radius, five women reported five separate incidents of a creepy person exposing himself outside their windows.
Next, she immediately gets right into the pain point. Why it's a great pitch: First, Kidd engages the audience by taking a show of hands to see who actually uses neighborhood watch. Product: Mobile app to report suspicious behavior and activity in your area I can tell you from personal experience I worked for a bankthat the name that strikes the most fear into the executives of the banks is PayPal.Founders: Brigette Kidd, Danielle Evenson, Scott Volk We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. How successful are they? This can affect which services appear on our site and where we rank them. To make the process easier, stick to analyzing companies you will directly compete with.
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